What is SEO (Search Engine Optimization) ?

SEO is the latest online marketing strategy for businesses today. Without it then i'm afraid that your business will not get very far on the web at all. The days of building websites and thinking that they will be noticed on the internet just like that are over.

A lot of people do not know any information about SEO or where to start, thats why there are many companies that provide, and specialize in this service for you. By including SEO on your website, means that it can bring you a lot of customers and make you earn some serious amount of cash for your business.
It also brings you more web traffic, meaning that your website will be more noticed and exposed to more people.

So what does SEO mean? Well SEO stands for Search Engine Optimization. What it does is, by using this technique, it will enhance your website to be attracted to search engines, that can scan and index your website for search results in your niche. So if someone types in Google for a service you provide, your company's website will show up in the results, where you end up in the results will depend on other things, which is another story.

SEO work is very time consuming and you have to be skillful because search engines change their algorithms all the time so you have to keep uptodate with the latest SEO strategies. Also it can take a while for you to see good results so you got to be patient.

When choosing SEO companies to do your online marketing for you they should be able to look at your website and explain a good SEO strategy for it. Keywords are the first most important thing to look at because this is what your website is targeting, keywords. So whatever keyword you choose or the SEO company suggests for you, is what is gonna bring you the traffic to your website.

Prices for a SEO company varies a lot and it also depends on how big or how small the company is, so a small company will not pay as much as a large company for example. It also makes sense that way because larger companies can afford to pay an higher expense, and they will earn much more money out of it, plus it would include more work to do also.

Source : http://www.compads.co.uk/